Thought Leadership

Craft & Commerce

An exploration of what bakers, chefs, artists, makers, and business leaders might have to teach each other—from fermentation and planning to the importance of having the right tools, to knowing when to discard something and start over.

Things My Sourdough Starter Knows About Business
Fermentation: Why Great Commercial Plans Need Time to Rise
What a three-day sourdough process teaches about structure, process, and timing in commercial planning — and why rushing (or dragging out) the plan produces the same flat, disappointing result either way.
Things My Sourdough Starter Knows About Business
Introduction
What ten years of feeding a sourdough starter has to do with commercial strategy — and an introduction to Blade Advisory.